By Ann Dieleman (October 3, 2024)
As Gen Z and Millennials increasingly dominate the market for insurance, their digital habits are reshaping the industry. Unlike previous generations, these digital natives expect seamless, personalized experiences that integrate effortlessly into their daily lives. Understanding Gen Z and Millennial consumer behavior and preferences is essential for insurers looking to capture this market. Read more >>>
#InTheNews
#2024